About Us
Say Hello
By harnessing design and development talent, we create brand identities and web & mobile solutions that empower you to make an impact on the world.
Talent doesn’t have borders
We’re proud of our Midwestern roots. Yes, we’re Nebraska nice.
Proud to be based in Lincoln, Nebraska, we have a Midwestern heart with a healthy dose of big city vibes. We love to partner with industries (like trucking and construction) that have been seen as unsexy and boring, make something new, and rattle the old narrative. In other words, we like challenges.
Smart
Service
We don’t sell you what you want, we deliver what you need. We don’t just take you on as a client, we take you on as a partner. We're here to strategize, educate, ideate, and build cool things in this world together. We’ve got your back.
Top
Notch
We’re committed to delivering incomparable, excellent products and services that are beyond your expectations. From our technology to our communication, we don't settle for less because we want to give you an unforgettable, top notch experience. First class, baby.
Own
It
Each person at our agency understands they need to own their own work process, schedule, and deliverables. Taking ownership of what we do as individuals and knowing how it affects the entire team makes us ALL better. We take responsibility, we own it, we get shit done!
Natalie Micale
Founder & CEO
Natalie Micale is the founder and CEO of Oh Hello Agency. A Latina entrepreneur passionate about building brands that change the world, Natalie got her start in TV news, working as an anchor and reporter around the midwest. After she left the news biz, she cut her agency teeth at Evol Empire as the Head of Business Development before the agency was acquired.
In 2018, Natalie founded Oh Hello, a brand innovation lab. Oh Hello has evolved over the last 5 years into a creative digital firm, with 20 people. This creative storyteller powerhouse gets fired up about building powerful brands, telling big stories, and using brand strategy to propel your campaign forward and win the hearts and minds of your consumers.
People first always
There are 20 people on our team who are thinkers, makers, artists, leaders, and doers. Now that we’ve got your attention, take a minute to get to know us. Meet the All-Star leaders at Oh Hello.
Leadership
Cher
Operations Director
Marton
Finance Director
Daria
Creative Director
Jeff
Head of Web Development
Brand Strategy
Rena
Brand Strategist
Kayla
Brand Strategist
Darla
Brand Strategist
Kim
Brand Strategist
Joana
Brand Strategist
Lexi
Social Media Strategist
Client Success
Matt
Head of Partnerships
Ja
Account Manager
RJ
Account Manager
Skelly
Executive Assistant
Design & Development
Rhisty
Lead Web Engineer
Carl
Web Engineer
Prakash
Web Engineer
Jarelle
UI/UX Designer
Sergey
Designer
Marlo
Designer
We’re not your typical agency; we’re a dynamic remote team of creative thinkers who believe in working hard, taking breaks to play, and finding inspiration in the real world. Our passion is fueled by our ability to step outside the traditional office environment, preventing burnout and ensuring we bring fresh, ideas to every project.
It started with a passion to innovate.
We started Oh Hello as a “brand innovation lab,” in 2018 with one simple mission: craft brands that transform strangers into die-hard fans.
We developed the proprietary Say Hello framework, equipping brands with a compelling strategy that sets them apart in the market and paves the way for remarkable success.
In November 2019, Natalie Micale took the helm as our Chief Executive Officer, and Oh Hello embarked on an exciting journey of growth and innovation. We expanded our services to encompass web design and development, digital marketing, and content creation, elevating our offerings to meet our clients' evolving needs. This transformation turned us into a full-fledged creative digital agency, ready to craft remarkable marketing solutions.
At Oh Hello, we played a pivotal role in assisting local businesses throughout the pandemic, offering a comprehensive small business directory and partnering with government leaders to champion the benefits of digital marketing strategies for our communities.
We enhanced our team significantly, welcoming seasoned leaders in brand strategy with over 15 years of experience, as well as a veteran creative director with a remarkable 30-year career.
In December 2023, we experienced the loss of our beloved Creative Director, Julian Knight. His impact on the agency was immeasurable, having played a pivotal role in developing our branding and creative processes. Julian's passing brought our agency even closer together as we rallied to honor his legacy and continue the work he was so passionate about.
In tribute to Julian's memory and the lasting impact of his work, we launched a new brand that embodies his creative spirit and vision. Today, we proudly present our refreshed identity to our valued audience. With a growing team of 20 talented individuals, we are more equipped than ever to refine our processes, elevate our services, and embark on creative projects that push the boundaries of innovation.
Work with us
Start with a Conversation
Book a consultation and let's discuss your goals and aspirations.
Personalized Roadmap
Our team will craft a custom strategy and proposal tailored to your unique needs.
Brand Growth
We embark on a journey to grow your brand, setting clear goals and timelines along the way.